Post by account_disabled on Dec 4, 2023 8:49:26 GMT
In 2007, Google changed how its search engine results pages (SERPs) looked. The new design emphasizes site links or links to other pages on the same website, allowing users to find the information they want on websites quickly.
Since then, the SERPs have Phone Number List continued to evolve. In 2009, Google introduced Universal Search, which blended results from different types of content (such as news, videos, and images) into the main search results. In 2010, Google launched Instant Previews, which allowed users to see a preview of a website before they clicked on it. Google launched the Knowledge Graph in 2012, which brought together information from different sources to provide users with more comprehensive results.
This post will discuss its importance and how to obtain the nine different SERP features that can help your overall SEO.
What Is a Google SERP Feature?
The SERP feature provides users quick and easy access to the information they want. It allows them to see what websites are ranking for their chosen keywords without having to click through to each website. This feature is also known as a "snippet" or a "rich answer."
SERP features are any result on Google's search engine results page (SERP) that is not a traditional "blue link" organic result, such as:
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Rich Snippets - visual layer to an existing result, such as review stars for product ratings.
Paid Results - bought by bidding on keywords such as AdWords
Universal Results - appear in addition to organic results, such as featured snippets.
Knowledge Graph - data that appears as panels or boxes, such as Celebrity Knowledge Panel)
What Is a Google SERP Feature?(Image from Seobility)
Google SERP features can benefit users looking for quick answers to their questions. Gaining a SERP feature can boost your traffic, brand recognition, and visibility. But it can be a double-edged sword, as research by Ahrefs shows that most SERP features don't induce clicks to your website. Website owners need to understand how the SERP feature works and how they can use it to their advantage.
Since then, the SERPs have Phone Number List continued to evolve. In 2009, Google introduced Universal Search, which blended results from different types of content (such as news, videos, and images) into the main search results. In 2010, Google launched Instant Previews, which allowed users to see a preview of a website before they clicked on it. Google launched the Knowledge Graph in 2012, which brought together information from different sources to provide users with more comprehensive results.
This post will discuss its importance and how to obtain the nine different SERP features that can help your overall SEO.
What Is a Google SERP Feature?
The SERP feature provides users quick and easy access to the information they want. It allows them to see what websites are ranking for their chosen keywords without having to click through to each website. This feature is also known as a "snippet" or a "rich answer."
SERP features are any result on Google's search engine results page (SERP) that is not a traditional "blue link" organic result, such as:
MEET RANKTRACKER
THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO
We have finally opened registration to Ranktracker absolutely free!
CREATE A FREE ACCOUNT
Or Sign in using your credentials
Rich Snippets - visual layer to an existing result, such as review stars for product ratings.
Paid Results - bought by bidding on keywords such as AdWords
Universal Results - appear in addition to organic results, such as featured snippets.
Knowledge Graph - data that appears as panels or boxes, such as Celebrity Knowledge Panel)
What Is a Google SERP Feature?(Image from Seobility)
Google SERP features can benefit users looking for quick answers to their questions. Gaining a SERP feature can boost your traffic, brand recognition, and visibility. But it can be a double-edged sword, as research by Ahrefs shows that most SERP features don't induce clicks to your website. Website owners need to understand how the SERP feature works and how they can use it to their advantage.